August 22, 2025

Education

The Young Marketers Association (YMA) of José Rizal University is a student academic organization committed to shaping aspiring marketing professionals that was established in 2014 and is an affiliate member of the Philippine Junior Marketing Association (PJMA). Throughout the years, the JRU YMA organization actively conducts major events aimed at enhancing leadership skills, promoting academic excellence, fostering creativity, and cultivating talents. These include the AdPlay, held on November 23, 2024, which featured the advertising competition that lit their transformative ideas and visionary thinking. Another impactful initiative for students was Product Development, focusing on formulating new products and brand management, where various students present their specialized products. With the unwavering determination of the organization, the journey of the Young Marketers Association remains an essential contributor to the career readiness and self-enhancement of marketing majors, building a solid foundation for future endeavors in the business industry.